The Fine Art of Hypocrisy

Posted by Salvador Castío

     The terms “Starving artist and “Famous after death” have never sat well with me. They’ve always struck me as being simplistic and condescending. People who toss around these dimwitted epithets do so with an air of derision and a sense of warped frivolity. It’s all a big joke to them. They don’t care. First, they insult you, and then they proceed to ask, “By the way, can I talk to you about designing a free logo? Helen Miren famously said that she would advise her younger self to use the words “Fuck off” more often. At fifty-five, I have learned that lesson. Being blunt and to the point is also a fine art – you have to know when to land your punch. Don’t get me wrong, some people genuinely love, understand, and value what people like myself do. Unfortunately, they are few and far between. Regrettably, they’re not who I encounter most often. Usually, it’s people from the other faction that I run into, the people who dub everyone an artist and attempt to get cheap work out of them. 

     In all my years of making art, there’s one thing that has become more than clear to me: it’s not skill or talent that most people value. It’s the price tag that’s attached to your work. The bigger, the better. A little fame doesn’t hurt either. The mighty dollar and notoriety are a potent narcotic cocktail and aphrodisiac to most people. One drink, and suddenly you’re the toast of the town; people want to be around you, have you at their parties, and take you to dinner. Some people think that crack or meth is a big problem; trust me, crack and meth have nothing on money, greed, and power. It’s why terms like “Supporter of the arts” are dubious at best. I know people I would consider actual supporters of the arts – they’re a precious handful. They buy art, and they pay full price. It’s a glorious thing. Most would-be supporters of the arts are nothing more than hypocrites who can’t differentiate between Michelangelo and Charles Schultz and who insist on giving their money to people like Denzel Washington. They haven’t figured out that Denzel Washington doesn’t need their money.

     Thanks to social media, we’ve reached a point where anyone can hawk their wares to whoever is willing to buy them. There are advantages and disadvantages to that: on the one hand. It allows any hardworking artist to get his work seen by the public, and that’s fabulous. On the other hand, it won’t be long before drunken monkeys make art and proclaim, “I got prints.” Platforms such as Instagram have become virtual flea markets for art. Every Tom, Dick, or Harry with even the slightest inclination towards making art is there, prints in hand. Do you laugh, or do you cry? I don’t know. This phenomenon is rooted in the lack of art education in our schools, amongst other things. If you do not understand the amount of work an artist puts into refining a skill, how can you value them? Artbooks and museum visits are nice, but that’s just the surface of it, not the guts. If you happen to know someone who makes art professionally, talk to them and ask them about what’s it like to make art. I guarantee that what you hear is going to be different from what you think. 

     With the advent of social media and smartphones, people’s perceptions of art have changed a lot. Frankly, it’s not just in the visual arts where you see this change. You see it all over the place. In a nutshell, in regards to visual art, it boils down to this: if you can fling paint at a canvas, then you are an artist. It doesn’t matter whether you have a skill or not, just as long as you can soak that canvass with blobs of paint. You may be wondering why something like this would interest me. It’s simple: it’s because “Anyone can be an artist” sends the wrong message to people about what artists do. To be clear, when I say artists, I am referring to professionals -not hobbyists or people who do it as a side hustle. I’m talking about the people who make art day in and day out for a living. Let me be clear about this, I will always stand up for the people who have spent their lives busting their asses to elaborate skill and refine it to a high level. Refining skill requires a certain level of commitment. It’s a level of commitment that most people aren’t willing to make.

      Making art isn’t a free ride. Artists spend copious amounts of time learning their craft because it’s important to them. It’s not a hobby – it’s their livelihood. Attempting to devalue or minimize that in any way will never sit well with me. If you think anybody can be an artist, I cordially invite you to pick up a pencil and take a whack at elaborating actual real skill. Instead of pushing the notion that everyone can be an artist, we should present the idea that being an artist requires as much work as anything else and that hard dedicated effort pays off. Trivializing what artists do is insulting and helps nothing. 

     Some people ask, “Why is your work so expensive?” It’s not – not by a long shot. If your idea of expensive art is twenty-dollar paintings seen at the flea market, then I’m the motherfucking Louvre. The price that I place on my original work isn’t something I’ve arrived at willy-nilly. Besides the cost of my materials, my education, knowledge, years of experience, and skill level all determine the price of my work. Is it expensive, perhaps? Is it fair? It absolutely is. I’m often gobsmacked by how little the general public understands such things. When you buy work from me, you’re getting art created with skills perfected over decades. Beyond that, you’re getting something that is unique, and that has singular value.

      The surface of my work is alive with human involvement and thought. The image I’ve brought forth results from a long series of decisions – I have thought about every detail. I do this over and over until I am satisfied with my composition. All my choices are evident on the surface of the original you buy from me. In the digital age, you don’t have that tactile dimension. Instead, you have things like the newly minted NFTs that people use to validate ownership of digital files. I skeptically watch at a distance as people pay exorbitant amounts of money for the right to be declared the official owner of a digital file. A digital file is not an original piece of work. You cannot touch its surface and feel the paint or ink with your fingertips. In my era, you had copyright – artists still have copyright. It’s something that happens automatically upon completion of a work of visual art. If someone wants to own the copyright in addition to owning my original, they will pay for a complete buyout upon purchase. Desiring this can often triple the price of a piece of work; hey, if you want my copyright and the bragging rights of being the owner of my original, then you’re going to have to pay steeply for it.

     As you can see, all kinds of things are happening when it comes to making art. More than ever, artists must know who they are and what type of work they want to do. They should have a reason for making art beyond making money, creating a product, or creating content. Along with a strong sense of self, they should also have a robust set of skills that they have mastered. If you can go to art school, go. If the school is in a major city, you’ll also get an education outside the classroom. Experiencing culture firsthand is one of the best things that you can do. Growing as a person is just as essential as growing as an artist. Learning from the best in your field of study will advance your skills by leaps and bounds. There’s nothing like in-person technique demonstrations. 

     I know, I know, art school isn’t affordable for everyone. I get it; it’s expensive – more now than ever. There are other alternatives: community colleges seem to offer a much higher level of education in the visual arts than in the past. You can save money by starting there and then transferring. You can also choose to be an autodidact. This route is much trickier as it requires double the drive you usually need to become a professional. If you’re hell-bent on succeeding, you can do it, but those who triumph by taking this route are the exception, not the rule. Lastly, there are online courses and YouTube. Choosing this would be my last choice unless you’re already a professional with experience. If you’re a novice who’s just beginning, I would be aware. You can teach certain basics via video, but that’s limited. You cannot learn to draw the human figure on a computer – you have to be there; otherwise, it doesn’t work. Lastly, teaching art via video has become a cottage industry where any Joe Blow can proclaim to be an artist. If you’re not careful, these slick, wheeler dealers will reel you in and take your money. If the person teaching me isn’t solid in basic skills like drawing and painting, why would I want them to teach me? If you’re a hobbyist, these types of things could be beneficial, but if you’re serious-minded and wish to become a professional, I urge you to sign up at your local community college. The worst thing you can be as an artist is ignorant. Master the basics, learn about the history of your particular discipline, and understand where you come from and what you’re doing. Above all, realize that making art professionally is no free ride. You either put the work in, or you don’t. Finally, stay away from people that believe that everyone can be an artist. They’ll never truly value your work.

 

Illustrations used in this blog post.

Renee. 2010. approx 9’X12″. Pencil, pen, ink, and gouache on paper.

  1. I love drawing portraits that reveal something about the subject of the drawing – a small personal detail that adds a deeper level to the artwork. My friend Renee has unique features that I felt would make a wonderful drawing. She graciously agreed to pose for a series of pictures that I snapped while visiting family in Southern California. As always, I take numerous shots so that I can cherry-pick the best ones. It’s not too hard to find good shots when you have someone with wonderful features like Renee. As I snapped my photos and we chatted, she told me that she was of Indonesian descent. I was automatically intrigued and wanted to find a way to convey that fact in my drawing.  Anyway, I started with a preliminary done in red pencil. At the time, I thought that using a color underneath my inkwork might give it a little more depth, but for some reason, I didn’t follow through with my idea. I honestly don’t remember why, but maybe I’ll go back and give it a shot.
  2. The most important thing to me at the beginning of any drawing is getting a solid pencil preliminary done. I cannot emphasize enough how important it is to do this as you begin your drawing. Everything has to be worked out at this stage: proportions, facial features, likeness, details such as hair, etcetera. If these things are not worked out here, you risk making time-wasting mistakes later on. At this stage, I was still trying to figure out how to incorporate my friend’s Indonesian heritage into my design.
  3. Here you have the finished article. As you can see, I incorporated a repeating Indonesian pattern in the background. It was this detail that brought everything together for me. I’m well pleased with my drawing; without it, it would be just another nice pen and ink drawing that says nothing. Interestingly, my desire to give my portraits personal depth has not ceased since I did this drawing; instead, it has increased. I find myself more interested than ever in doing drawings that reveal personal stories.

 

 

 

 

 

 

 

 

 

 

 

 

An Introduction

Posted by Salvador Castío

Things have not changed.

   Even after all this time, making art is still a thrill; the creative flame burns more intensely than ever, and I continue to be susceptible to that spontaneous surge of inspiration that will keep me up drawing all night. Drawing remains a complete pleasure for me. Being the best at what I do still drives me relentlessly, and I continue to expect the best from myself. I’m as hungry and cocky as ever, and I’m still hell-bent on achieving the remainder of my goals. As I write this, I remain on the path I chose for myself all those years ago. In the beginning, I wanted to go to art school, I wanted to become a professional artist, and I wanted to achieve an exceptional level of skill. Over the past thirty-five years, I have chased these goals ceaselessly. There has never been a Plan B because failure has never been an option. I went to art school, I became a professional artist, and I have achieved an exceptional level of skill, but I haven’t finished yet; there’s still more to accomplish – a lot more.

   I have been blogging about my daily exploits since 2008 when art blogs were all the rage. At the time, people like France Belleville-Van Stone and Andrea Joseph were leading the pack and setting a standard through their art blogs. I was the new kid on the block. In the beginning, writing about my sketchbook musings seemed like a good way of giving people an idea about what I experience daily as an artist, so I started my first blog, Cubist Comix. Initially, I enjoyed the whole “this is what I drew today in my sketchbook” aspect, but as time went on, I began to feel like something was missing; I felt like I wasn’t telling the whole story. I was posting regularly, but I didn’t feel like I was saying much about being a working professional. By 2010 it became apparent to me that I needed a new space where I could write more authentically about my day-to-day adventures in the creative trenches.

      I said goodbye to Cubist Comix and created my eponymously-named second blog, Salvador Castío. That blog was also short-lived. It didn’t take long to realize that it wouldn’t satisfy my urge to have space where I could write more authentically and a place where I could house all of my ongoing work. This unfulfilled yearning led me to create my website, salvadorcastio.com – my home on the internet for the past decade. Several years would go by before I found my authentic voice and developed a vision of what I wanted for myself. Things began to change in earnest by 2016; by then, it was clear to me that the direction of this blog had to change. Giving people a more accurate view of what I do requires a very different approach.

   In late 2018 I began to incorporate more meaningful and diverse subject matter into my blog posts. Along with anecdotes about my daily exploits, my worldview must also be present in what I write to give you a complete image of my life as an artist. It’s easy to overlook what is going on around us when we’re so focused on our own story. Ana Kriégle was murdered outside Dublin in 2018 by two teenage boys who lured her to a remote location via social media. She was fourteen years old; her name is important, and you need to know it. There are many things and people in the world that are significant and whose stories deserve to be known. In 2019, for the better part of six months, I heard the anguished cries of an older woman who was living in a care center behind my house. Hearing her cry out every day was unnerving and heartbreaking. I could only imagine the mental hell that she was experiencing in her anguish. One day, the screams stopped, and I never heard them again. The silence was deafening. Her story deserves attention. These are the types of things that matter to me. They’re the things that will give you a more nuanced understanding of what I do and who I am as a person.

   The day-to-day routine of a professional artist is something largely unknown to the general public. It’s entirely different from what most people imagine it to be. I don’t spend my days painting happy little trees for a living; I’ll leave that to the Bob Ross’s of the world. The idea that I’m always happy when I make art is grossly erroneous. I experience occasional moments of great joy, but those moments are certainly not a daily occurrence. The only people who understand this are my fellow professionals who, like me, have been at it for decades. This life isn’t for everyone — there is no instant gratification when you play the long game. There are no free rides when it comes to making art professionally. You either put in the work, or you don’t.

     Over the last three-plus decades, all sorts of things have happened to me. You may be wondering what some of those things might be, so I’ll happily provide you with a few juicy tidbits that you can look forward to in future posts. I’ll tell you stories of people approaching me about making me famous, and I’ll share art school exploits about me and The Night Stalker in Los Angeles; if that isn’t enough, I’ll also tell you about being in London to show menu designs in the early 2000s during the mad cow outbreak. Finally, I’ll address some of the brain-numbing questions that people continue to ask me. All these things are infinitely more interesting to write about than confessional self-portraits or drawings of coffee-swilling patrons.

     Let’s start with some of those brain-numbing questions about me and my work, shall we?

          “Have you been working on your art?”

     No, Karen. It’s easier for me to hire a team of drunken monkeys to fling paint at blank canvases than to develop actual skill.

          “Have you been selling work?”

     Kyle, if you were an actual supporter of the arts, you wouldn’t have to ask me this.

And finally, the mother of all questions –

     “Do you still draw?”

You know Joyce, I feel for you, I do. It must be hard.

     These are the sorts of things that have driven me to write more honestly about my life as an artist. I can’t make this stuff up, and I refuse to sugarcoat it. It’s these types of things that will give you, dear reader, an insight into what goes into making art full time that’s far more profound than sketches of half-eaten sandwiches.

     My exploits are not unique. All working professionals go through similar things in one way or another. We’re all brothers in arms with individual stories decades in the making. It’s this that drives me to want to write; it’s what I know, and it’s the life that I’ve lived. There’s no hyperbole; there’s only my truth. A truth formed over more than thirty-five years of trials and tribulations, ups and downs, triumphs, failures, heartbreaking loss, and anything and everything you can imagine along the way.

     As I move forward, this blog is going to reflect all these things and more. I will share down-and-dirty anecdotes of five hundred dollar hand-made watercolor brushes along with lurid tales of dried-out gouache, cheap crappy kneaded erasers, and the clueless general public. Along with all this, I will also happily tell you why supplies from Michaels and Aaron Brothers suck and how to hang an exhibition properly. I shall pull no punches nor feign anything. Please join me – the best is yet to come.

Notes about the images in this post:

  1. Maria Aguado, Duchess of Montmorency (After Franz Winterhalter). 2021. Study. Pencil in sketchbook. A study for a drawing that needs to be enlarged and have more details added before being drawn in pen and ink.
  2. Flamenco (Bulería). Idea for panneaux. 2020. Pencil, pen, and ink in sketchbook. The first in a series of decorative panneaux based on various flamenco styles. This is but a start; it’s going to require many many hours of solid work before this idea can crystalize and come to fruition.
  3. The Non-Noetic Beast. 2021. Graphic story idea. Pencil, pen, ink, in sketchbook. An idea for a graphic story that will address the anti-intellectual atitude that has been unleashed upon the world via the internet, social media, and smartphones. We’ve created our own Frankenstein monster and now we have to deal with it.